At Connect, our mission is to enrich communities through the exchange of knowledge for collective growth by facilitating meaningful dialogues and learning experiences. How do we aim to accomplish this?

Culture

We’re driven by core tenets that define how we aim to accomplish this mission. Learn more about our culture.

    01 User Obsession

    Our customers are our top priority. We are committed to understanding their needs thoroughly, asking who they are and what they truly need. Their success is pivotal to our business, guiding everything we do. We strive to make our customers the primary ambassadors for Connect, ensuring they have exceptional experiences. Serving our customers is the core of our business, and we spare no effort in fulfilling this mission. We view a negative customer experience as a significant failure, representing a departure from our core values and objectives.

    02 Mentors Not Managers

    At Connect, we redefine the concept of management by prioritizing mentorship over traditional managerial roles. We emphasize collective responsibility for success rather than placing the burden on a single manager for each employee's performance. Our philosophy centers on the belief that employees are primarily accountable for their own performance. This fundamental change underscores that the objective is not to satisfy a manager, but rather to maximize your contribution to the company's success. At Connect, impact takes precedence over tenure. We recognize that valuable contributions and effective execution can originate from anyone and anywhere within the organization.

    03 Be Curious

    Intellectual curiosity drives us to understand and innovate, focusing keenly on our customers' needs and experiences. By constantly learning, we stay agile and responsive, tailoring our services to meet the evolving demands of the market. This commitment to curiosity and continuous improvement ensures we grow alongside our customers, fostering mutual success and sustained relevance.

    04 Iterate Quickly

    While we pride ourselves on discipline at Connect, we acknowledge the inevitability of minor imperfections, bugs, and flaws in our work. These issues, though subtle and often unnoticed by many, are always on our radar. Our strategy is to evolve rapidly, ensuring these imperfections are swiftly rectified and remain temporary. Achieving a flawless product may be an unattainable goal, but our meticulous attention to detail and relentless focus sets our offerings apart. The enthusiasm we have for our creations should be distinctly felt and recognized by our customers, reflecting our commitment to excellence.

    05 Be Empathetic

    Empathy is at the heart of our approach, allowing us to deeply understand and meet the needs of both our customers and our team. By actively listening and putting ourselves in their shoes, we gain insights into their experiences, challenges, and aspirations. This understanding enables us to tailor our services and solutions to address their specific circumstances effectively. Our empathetic engagement fosters a supportive and collaborative environment, where team members feel valued and customers feel truly heard. This dual focus on empathy ensures that we not only deliver solutions that resonate with our customers but also cultivate a workplace culture that empowers our team, driving success and innovation.

    06 Build Trust

    Transparency and accountability are key to building trust and integrity within an organization. Transparency means openly sharing information and decisions, fostering trust and participation. Accountability ensures individuals and organizations are responsible for their actions, involving clear expectations and performance monitoring. Together, these principles enhance ethical conduct, credibility, and trust with stakeholders, forming the bedrock of a reliable and ethical organization.

    07 Keep It Simple

    Simple things work better—and make more sense. So we build products that do a few things really well. And we don’t overcomplicate life at Connect, whether it’s a plan or a process. Getting to simple isn’t always easy, but it’s worth the effort.